This whole book writing/publishing/marketing process is new to me and I am learning every day. I naively thought I would be able to write a press release that would serve many purposes. But the more research I do into organizations, magazines, etc. that might be interested in my book, the more I realize that each has slightly different requirements or want submissions in a slightly different way.
It is worth the effort, but let me tell you, it is labour intensive. I am fortunate that this is a second career of sorts for me. It is all new and interesting and there is certainly nothing wrong with learning by trial and error. The days definitely go by quickly!
It definitely is a learning process, regardless of which area of writing we're in.
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